MySpace Music


port_myspace

Mission Critical Data warehousing redefined for Myspace Music

MySpace Music’s Data Warehouse and Data Marts are built using Aster Data System’s nCluster front line Data warehousing system. Third Eye built data models, designed ETL scripts, and tuned up the data-marts. This enhanced the value of the datawarehouse system while providing unprecedented scalability at much reduced costs.


Myspace Music was one of the most important launches for the company in 2008, and they had planned for a data warehouse right from the inception of the project to ensure that real time analytics & reporting was considered a first-class citizen in the overall process, rather than a after-thought.

Our Solution:

MySpace’s objectives were achieved with an expansion of its Aster System’s data warehouse. The combined Aster deployment now has 200+ commodity hardware servers working together to manage 200+ TB of data that is growing at 2-3TB per day by collecting 7-10B events that happen on one of the world’s largest social networks every day. The data collected would be used to provide information on trends in media and current interests on MySpace.

ThirdEye provided consulting services for:

  • Requirements Analysis
  • Building Logical & Physical Modeling
  • Design & Implementation of ETL
  • Performance Tuning of existing Datamarts & Datawarehouse systems.

Benefits:

The Aster System’s data warehouse as implemented seamlessly supports various frontline applications. It also empowers marketing, sales, IT, finance, international, and legal applications. Going forward, MySpace will incorporate Aster Sytems’ data warehouse into balanced scorecards for strategic alignment of the business around key performance indicators.



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